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want to communicate directly with the business they're purchasing from rather than through a marketplace intermediary.
Your brand is your story.
Business is built on connection. Consumers want to connect with your brand because of the work you've put into telling your story.
But when you're forced to compete in digital marketplaces, that connection is lost. You're reduced to a price point, unable to communicate your unique brand values.
Maintain the trust you earned.
Your brand is more than just a logo, a price point, a product, or a service. It's a reflection of you.
And central to that is the connection you have with your customers.
- 82%
- 72%
say they'd be more likely to purchase from a brand directly than from a marketplace if they knew the business would receive 100% of the revenue.
The power of you.
Hear from AnswerConnect customers about the importance of prioritising their brand.
Building big brands for small businesses.
Your hard work shapes your brand. But there are always new ways to help elevate your unique brand voice.
Check out our short clips of practical tips to grow your brand.
- Marketing
- Customer Experience
- Content
- Leadership
3 marketing hacks you need to grow your brand.
The language of loyalty - word of mouth.
Why you should take a multi-channel marketing approach.
How to maximise SEO.
How to get the most from trade shows.
How to enhance brand loyalty.
5 ways to engage and grow your community.
Does your business need a blog?
Telling your brand story
3 tools to supercharge your marketing copy.
Leading from Anywhere.
Why it matters to Give Back.
How to express gratitude for better engagement.
Effective, inspiring communication.
Giving and receiving feedback.
AnswerConnect supports you and the things that make your brand unique.
Discover powerful tips and tools to grow
your brand
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The power of hyper-local SEO: Your secret for small business success
Looking to explore hyperlocal SEO and increase your online presence? Check out our guide to hyperlocal SEO and how it can benefit your business in 2024.
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Mastering social media advertising: Tips for small business success
Looking to master social media marketing in 2024 as a small business? With tips to take your TikTok and Facebook to the next level, we've got you covered.
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Maximizing customer loyalty: Strategies for small businesses
Using these four actionable tactics, you can increase small business customer loyalty no matter the size of your business.
Learning, Sharing & Giving Back.
These are core values of AnswerConnect. Here is a book we think you might like.
Change Masters
Rosabeth Moss KanterThis book looks at some of the most prominent companies in America and how their structures, culture and strategies have led to productive change.
AnswerConnect customers have helped us plant